Redesigned Instagram: Putting the Social Back in Social Media This ten weeks this past winter, a group of 28 Northwestern University students lived and worked in San Francisco as part of the Bay Area Immersion Program. For 10 weeks, we took classes about design, media and innovation with the goal of envisioning a better-designed world, which led us to wonder how we might improve the experience of social media. In our Service Design class, a group of friends — Emma Kumer, David Yoon, Pravika Joshi, Daniel J.S. Brown, and I — decided to redesign one of the most addictive applications on our phones: Instagram. User-testing for something as universal as Instagram is difficult; it was impossible to set aside our own personal experiences with an app that’s become a part of our daily routine. Instagram is so ubiquitous, especially among our generation, that even asking other users for their pain points was difficult. Most people we spoke to loved Instagram — even though they admitted it...
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Showing posts from December, 2021
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How to Use a Business Pinterest Account For Marketing and Brand Growth Perks of Pinterest Business Accounts If you don’t have an account already, or if your account is personal, you’re going to need to sign up for an official Pinterest for Business account to tap into the full potential of Pinterest’s marketing potency. With your business account, you get: They Offer Different Terms of Service The terms of service are a little bit different for a business, so be sure to read through them. The difference comes from the fact that you are using the account commercially. You’ve still got the same Acceptable Use Policy and Pin Etiquette Policy, but there are a few guidelines for commercial use: Don’t promote spam, “such as asking participants to comment repeatedly.” Don’t “run a sweepstake where each pin, repin, or like represents an entry [or] ask pinners to vote with a repin or like.” Don’t run contests, sweepstakes or promotions “too often.” Don’t “suggest that Pinterest sponsors o...
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Quora Yesterday, Quora announced that 100 million user accounts were compromised, including private activity like downvotes and direct messages, by a “malicious third party.” Data breaches are a frustrating part of the lifecycle of every online service — as they grow in popularity, they become a bigger and bigger target. Nearly every major online service has had a security breach: Facebook, Google, Twitter, Yahoo, Tumblr, Uber, Evernote, eBay, Adobe, Target, and Sony all extensively leaked user data in the last few years. Security breaches like these are a strong argument for using a password manager, but not a compelling reason to avoid a service you love, unless you plan to quit the internet entirely. But this does seem like a good time to remind you of all the other reasons why you should never, ever use Quora. Hoarding Knowledge Four years ago, Eric Mill wrote about Quora’s tende...
Microblogging
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Microblog A microblog is a short piece of content designed for quick audience interactions. Microblogging is a combination of instant messaging and content production. With a microblog, you share short messages with an online audience to improve engagement. Social channels like Twitter, Instagram, Facebook and Pinterest offer popular platforms for microblogging. What Does a Microblog Look Like? Microblogging makes it easier to communicate with audiences quickly. Rather than writing pages of text, a micro blog allows for quick, conversational connections with customers. Short microblogging messages appear in various content formats, including audio, video, images and text. The trend for microblogging began when social media emerged to provide quicker ways for companies to engage customers. Microblogging also keeps customers informed about the longer content on your website. Types of Microblogg...